Our brand success story: Our family business has been a symbol of excellent whole-grain bread, characterized by a specially developed recipe for generations.
Our company has a rich history of making whole wheat bread that is unique due to the blend we have developed. We have always believed that the quality of our products speaks for itself. But in today's competitive world, reaching new customers requires us to offer more than just great bread. The key moment was the cooperation with the company breAd., which surprised us with an innovative solution. They suggested that we label our products with edible labels. We were skeptical at first, but we quickly realized the potential of this idea.
The introduction of edible labels proved to be a hit. Customers were captivated by this novelty and took it up with enthusiasm. Our bread remained in memory and ensured loyal buyers. Wherever our bread appeared as a novelty, people noticed and did not hesitate to try it. Despite the competition's attempts to imitate our products, the edible label with our brand ensures distinctive identification of our bread. There are no more confusions in everyday retail life.
40% sales growth
This innovation revolutionized our business. After years of declining sales - from 2,500 to 600 units per day - edible labels were the beginning of an upturn. The result was a 40% increase in sales, which settled at a solid 15% growth. Within just two years, we doubled our sales to 1300 loaves of bread every day.
The edible label "Morávka" is now more than just a trademark - it symbolizes our heritage, innovation and an unmistakable taste that our customers love and appreciate. Thanks to edible labels, they receive information such as brand and ingredients and perceive the bakery's communication with customers.
Give your product something special
Discover how edible labels can transform your brand. Contact breAd. & edible labels and start your success story.
See for yourself, ask us for free test samples right now.
