Product-Highlight iba 2023

Prejudices against reusable packaging adé!

On Monday, October 23, 2023 from 12:00 – 12:30 p.m., we'll be live on the iba Speaker Stage talking about "Reusables in the Out-of-Home Market – Just a Trend or a New Standard?"

The obligation to offer reusable packaging has been in force in Germany since January 1, 2023. There are still countless prejudices against reusable containers. Reusable solutions are often perceived as “expensive” or "too time-consuming to handle". 

Johannes Weih, Sales Teamlead at RECUP, and Axel Schmitt, World Baker of the Year 2022, will discuss how reusable successfully works in the out-of-home market on the iba Speaker Stage on October 23, 2023, starting at 12:00 pm. They will dispel the most common prejudices against reusable and show how reusable is becoming standard. 

The presentation language is English with German translation.

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